How to convert your revenue goals into your marketing strategy
If you really want to plan ahead, you need to know how to set your revenue goals, and then convert them into your marketing strategy.
4 Steps for Creating Video Content
We all know by now the importance of using video in your digital marketing strategies. It is no secret that video content is one of the most powerful ways to connect with your audience and increase engagement. The truth is, most people would rather watch an engaging video than read a boring article. When it […]
3 things you should do before hiring a web designer
Regardless of whether you go to a large firm or hire a freelancer, there will be some level of collaboration when getting your website created. If you are considering hiring someone to design your website, there are a few things you can do ahead of time to make the process much easier for both of you!
Why Nonprofits Need to Invest in Digital Marketing
We typically think about for-profit companies when we talk about digital marketing. But those methods of reaching a specific audience aren’t exclusive to the for-profit world. They’re just as crucial for nonprofits.
You’re Using Hashtags All Wrong (Try These 6 Steps Instead)
We use hashtags to connect with people who aren’t already following us. In order for this to work, you have to use the hashtags people are actually searching for. That means no more randomly turning your sentences into tags!
3 Easy Mistakes to Avoid When Designing Your First Website
In the digital age it would only make sense to have a website, but what is the difference between having a website, a good website, even an exceptional website? Today we’re going to talk about the constants across web design, how they benefit your business, and how you can do them with little to no prior knowledge of web development.
Here’s why you need to post more videos of yourself on your business pages (WITH PROOF)
Video does well in terms of impressions, reach, and engagement. But for solopreneurs and new business owners, videos that feature YOU do even better.
Free resources every solopreneur needs to manage their own social media pages
Business owners don’t always have the privilege of delegation in the early phases of our business. So what do we do in the interim? What we always do…we make it work!
7 Questions to answer before spending money on branding
You’ve decided it is time to invest in branding your business. You’re thinking about getting a logo designed, a website created, and maybe even a promotional video. Those are all great places to start. But, have you done your homework?
Myth: You need a website for your business
You don’t need to have a website. You need to have a good website.
